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GRAPHIC DESIGN

Graphic design is the process of visual communication and problem solving through the use of typography, photography, iconography, and illustration.

 

It consists of creating a graphic product that can convey the message of the company's brand. You must take into account the correct typeface that will be able to satisfy the needs of your clients, also, you seek to create harmonic proportions through the composition and selection of the appropriate colors.

 

 

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Brand essence

Primary business identification or the set of various identifiers with which a product or service is related and offered in the market.

Corporate identity

Your corporate identity is your business card in society. So that a suitable logo will be able to capture the attention of your potential clients motivating them to access your website. The logo of your company is the visual element of your brand and its main objective is to reflect the internal values of the business.

SERVICES

• Journals
• Books
• Newspapers

• Website
• E-commerce site

• Mobile app
• Iconography
• Digital advertisement

• Flyer

• Diptych

• Triptych

• Catalogue

• Menu

• Poster or Poster

• Panoramic

• Logo

• Brand or Name

• Slogan

• Character

• Business card

• Letterhead

• Envelope

• Folder

• Letterhead for e.mail

  • Label

  • Box

  • Bag

  • Container

  • CD Pack

COMPOSITION TECHNIQUES

Basic

 

• Point

• Line

• Shape

• Volume

• Symmetry

• Balance

• Rhythm

• Dimension and size

• Chromatic circle

Professional

 

• Golden ratio

• Fibonacci sequence

• Axial and radial symmetry

• The canon and the human figure

• Power lines

• Visual weight

• Law of balance

• Law of mass compensation

• Symmetrical and asymmetric balance

• Color psychology

• Contrast of tone, scales and contours

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Decoration, interpretation or visual explanation of a text, concept or process, designed for integration into published media, such as posters, flyers, magazines, books, teaching materials, animations, video games and movies.

Illustrations

WHEN DO YOU NEED BUSINESS GRAPHIC DESIGN?

• When selling products or services through a catalog design.

 

• By promoting the company on social media

 

• When you want to create your company's website.

• When redesigning the company logo or image.

 

• When you want to take actions to celebrate the company's anniversary with a specific logo for that commemoration.

• When starting a new company.

 

• When you want to acquire new potential customers.

© 2023 by Lumora.

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